Tag Archives: SDG&E

The PG&E Marketing Hoax

If you catch one of the PG&E SmartMeter ™ ads on TV, you might get excited by what they promise. The ads are slickly produced, with customers describing how cool it is to ‘See Your Power,’ receive ‘Energy Alerts’ and manage how much energy you use. The trouble is, the ads are ‘forward-looking‘, and more [...]
Posted in Commercial and Industrial, Consumers, News, Products, Residential, Uncategorized, Whats My Power | Also tagged , , , , , , , , , , | Leave a comment

Privacy: the “Sleeper Issue” in Smart Grid 2.0

“We recognize that privacy needs to be designed right the first time, and built into the main architecture of our products and services,” says Jason Riley, CEO and Founder of Genability. “In the energy data context, we need to get it right from the outset. We want to earn and retain the trust of the energy consumer."
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